New Architecture. Massive Compute.
Novel Experiences.
New Architecture. Massive Compute.
Novel Experiences.
We Are Attempting a
Guinness World Records™ Title**
We Are Attempting a
Guinness World Records™ Title**
150× Power
On-Device Audio AI—Four Features You Never Thought Possible
Clear Calls
Noise eliminated.
Your voice, crystal clear.
Previous chips relied on rule-based noise filters. Thus™ runs AI trained on massive audio datasets, suppressing environmental noise in real time, entirely on-chip.
Voice Control
20 commands. Completely on-device.
Zero cloud involved.
Voice recognition has always relied on the cloud to work reliably. 150× compute means you get full-power on-chip processing. Speak, and it's done.
Active Noise Cancellation
8 microphones.
On-chip processing.
Put them on, and the outside world disappears. Not just quieter—it disappears.
Signature Sound
Multiple AI models.
One chip.
HearID 5.0 supports hearing profile analysis, audio detail restoration, and environment adaptation in parallel, all on-chip. Available models vary by product. Previous chips processed all this on your phone—Thus™ keeps it local.
Why Compute-in-Memory?
Why Compute-in-Memory?
Traditional chips waste over 90% of energy simply moving data between the CPU and memory.*** Thus™ eliminates this movement entirely—the CPU and memory become one.
150× Computing Power*
150× Computing Power*
Same AI workload. 150× the computing power. A massive leap from limited on-device computing power to ample performance.
The Philosophy of Thus
Derived from the phrase "Thus have I heard," Thus™ follows one philosophy: to reveal sound as it is with nothing added, nothing removed. Every design choice starts from a real need. Authenticity in sound—that's the Thus™ promise.
Thus™ is a technology built by Anker Innovations, the company behind soundcore. soundcore is proud to be the first brand to bring Thus™ to life.
Anker Innovations is a global leader in charging and home energy storage technology and a developer of unique, consumer electronic products that support premium audio, mobile entertainment and the emerging smart home space. This innovation is being led by its three key brands: Anker, eufy and soundcore. More information on Anker Innovations and its various brands can be found at anker.com
*The "World's First" claim refers to NOR Flash CIM chips; 150× computing power compared with our previous flagship earbud chip in internal lab tests.
**soundcore Liberty 5 Pro was certified by Guinness World Records in April 2026 as the "Highest speech quality score (G-MOS) for TWS earbuds (objective test)." Liberty 5 Pro Max features the same earbud units, delivering identical call performance.
***>90% energy wasted on data movement. (Source: IEEE Computer Society, "The Next Computing Revolution" ).
